Passionate Giving is a blog from Veritus Group. It recently published a series on what they call ‘the six boring indispensables of major gifts’. Their contention is that people can concentrate too much on flashy, creative fundraising campaigns, and ignore, to their peril, the fundamentals.

Although this list is aimed at large organisations that have key people responsible solely for major gifts, it’s still worth reading even if your team is small. Some of the same principles will apply. Click on each point to read the relevant blog in full: